What brand of shirt is good? Popular Brands and Buying Guide in 2024
Shirts are an essential item for workplace and daily wear, and brand choice directly affects the wearing experience and image creation. This article will combine the hot topics and consumer feedback from the entire Internet in the past 10 days to sort out the most popular shirt brands and purchasing points for you.
1. Ranking of popular shirt brands in 2024

| Ranking | brand name | price range | Core advantages | Hot selling style |
|---|---|---|---|---|
| 1 | Uniqlo | 99-399 yuan | High cost performance and rich basic models | no-iron business shirt |
| 2 | Heilan Home | 159-599 yuan | Suitable for Asians | Antibacterial and anti-wrinkle series |
| 3 | Younger | 299-1299 yuan | High-end fabric technology | DP no-iron shirt |
| 4 | ZARA | 199-599 yuan | Strong sense of fashion design | oversize casual style |
| 5 | Qipai | 259-899 yuan | Chinese style elements | stand collar chinese shirt |
2. Hot topics of consumer discussion in the past 10 days
According to social media monitoring data, recent discussions about shirts mainly focus on the following aspects:
| Topic classification | Discussion popularity | Typical keywords |
|---|---|---|
| breathability in summer | ★★★★★ | Tencel fabric, cool technology |
| Workplace wear | ★★★★☆ | Business casual, no wrinkles |
| sustainable fashion | ★★★☆☆ | Organic cotton, environmentally friendly dyeing |
| Star style | ★★★☆☆ | Same style as Wang Yibo and Xiao Zhan |
3. Five key indicators when purchasing shirts
1.Fabric selection: Pure cotton (more than 60% content is preferred), linen (suitable for summer), and Tencel (good drape) are the current mainstream choices.
2.Version design: For formal shirts, it is recommended to choose a fitted style (bust +5cm), while casual shirts can be appropriately loose. Data shows that 85% of consumers are more concerned about the fit of sleeve length and collar circumference.
3.Functional requirements: Recent e-commerce platform data shows that the sales of shirts with antibacterial (search volume +32%), anti-wrinkle (search volume +45%), and sun protection (UPF50+) functions have increased significantly.
4.color trends: The popular colors in summer 2024 are: classic white (42%), light blue (28%), and low-saturated Morandi color (15%).
5.Craftsmanship details: Button material (shell buttons are the most popular), stitch density (more than 18 stitches per inch), and collar support design are the key points for quality identification.
4. Recommended brands in different scenarios
| dress scene | Recommended brands | Shopping advice |
|---|---|---|
| Business formal wear | Youngor, Goldlion | Choose DP no-iron process |
| Daily leisure | UNIQLO,MUJI | Pay attention to oversize version |
| fashion street photography | ZARA, UR | Try deconstructing designs |
| special occasion | Annunciation bird, red bean | Preferred silk material |
5. Analysis of real consumer feedback
Based on comprehensive e-commerce platform evaluation data (23,000 evaluations in the past 10 days), the satisfaction performance of each brand is as follows:
| Brand | Positive rating | Main advantages | Complaint focus |
|---|---|---|---|
| Uniqlo | 92% | Affordable and easy to match | The neckline is easily deformed |
| Heilan Home | 88% | Size standard | Sleeve length is too short |
| Younger | 95% | Fine workmanship | Price is on the high side |
Conclusion:When choosing a shirt, you need to consider the wearing situation, personal body shape characteristics and budget. It is recommended to give priority to brands with complete sizing systems (providing detailed data on collar circumference and sleeve length), and pay attention to the labeling of fabric ingredients. During the recent 618 promotion, various brands have large discounts, which is a good time to buy high-quality shirts.
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